Equilibria

Equilibria
Identity

Logo mark art direction and design, created original art illustration for the company’s sub identity brand “e-man”, Brochure and marketing materials

Challenges and Results

This company's service is conflict resolution and safety in the oil industry market. I needed to create the brand with the added challenge of creating a sub brand icon of a figure that identified to the main brand and that would also later be animated. The sub brand was to represent the different personality traits between a client’s management team and their staff members. I created and produced all designs as creative director.